SOFTSKILLS(PRACTICAL)

Paper Code: 
BMA 516
Credits: 
3
Periods/week: 
3
Max. Marks: 
45.00
Objective: 

Course Objective:

This course will enable the students to

Strengthen the communication skills of the students.

 

Course Outcomes (COs):

Course Outcomes (at course level)

Learning         and         teaching strategies

Assessment Strategies

Students will:

CO165. Understand the nuances and aspects of communication

CO166. Strengthen compositional skills for verbal and non-verbal communication

CO167. Acquire skills to participate in group discussion and gave presentation.

Approach in teaching: Interactive Lectures, Discussion, Reading                     assignments, Demonstration,           discussion, presentation

 

Learning activities for the students:

Effective questions, Seminar presentation, Quizzes, Group Discussions

Assessment Strategies Class test, Semester end examination,            Quiz, Assignments, Presentation and Group Discussions

 

9.00

Communication

  • Definition
  • Model (Keith Davis)
  • Types (Horizontal, Upward, Downward & Grapevine)
  • Barriers(Physical, Semantic & Socio-Psychological)

 

9.00

Oral Communication

  • Speaking (Achieving desired clarity and fluency, pausing for effectiveness while speaking, making a short classroom presentation.)
  • Interviews (Types and techniques)
  • Group Discussions (Use of persuasive strategies including some rhetorical devices for emphasizing (for instance; being polite and firm; handling questions and taking in criticism of self; turn-taking strategies and effective intervention; use of body language)
  • Presentations (Tools, Technique and essentials)

 

9.00

Written Communication-I

  • Notice
  • Memorandums
  • Circulars
  • E-mail writing

 

9.00

Written Communication-II

  • Business Letters (Types, Essentials & Layout)
  • Report Writing (Types And Format)

 

9.00

Case Studies

Assignment including Power Point Presentation

ESSENTIAL READINGS: 
  • Banerjee Meera& Mohan Krishna, “Developing Communication Skills”, Macmillan Publications, 1990.
REFERENCES: 

SUGGESTED READINGS:

  • Chaturvedi P.D, “Business Communication”, Pearson Publications.
  • Mathew M.J., “Business Communication”, RBSA Publications, 2005.
  • Taylor Shirley, “Communication of Business”, Pearson Publications.

 

Academic Year: 
2022-23
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