Entrepreneurship (Theory)

Paper Code: 
24GBBA302A
Credits: 
04
Periods/week: 
04
Max. Marks: 
100.00
Objective: 

The course will enable the students to

1.Create understanding of the nature and forms of entrepreneurial management.

2.Develop entrepreneurial skills and competencies among students.

 

Course Outcomes: 

Course

Learning outcome

(at course level)

Learning and teaching strategies

Assessment Strategies

Course Code

Course

Title

24GBBA302A

Entrepreneurship

(Theory)

 

 

CO163.Identify nature and forms of entrepreneurial management.

CO164. Develop the creativity and  innovation skills among students.

CO165.Analyse social entrepreneurship and various business strategies to apply in real life situations.

CO166. Discuss about the system and functioning of family businesses.

CO167. Analyse diverse sources of entrepreneurial financing and apply varied entrepreneurial skills for business success.

CO168.Contribute effectively in course-specific interaction

Approach in teaching: Interactive Lectures, Discussion, Reading assignments, Demonstration,

 

Learning activities for the students: Self-learning assignments, Effective questions, Seminar presentation, Giving tasks, Field practical

Class test, Semester end examinations, Quiz, Assignments, Presentation, Individual and group projects

 

Unit I: 
Entrepreneurship:

Meaning, Nature, Benefits, Classification of Entrepreneurship, Evolution of the Concept of Entrepreneurship, Entrepreneurial Process Entrepreneur: Competencies of an Entrepreneur, Types of Entrepreneur, Role and Functions of Entrepreneur

 

Unit II: 
Promotion of a New Venture:

Search for a Business Idea – Sources of Ideas, Idea Processing and Selection; Pre-start-up Implementation – Assembling Necessary Inputs; Establishing the Enterprise and Start-up Stage – Start-up Operating objectives, Positioning the Enterprise Business Plan: Concept, Characteristics, Steps in developing a Business Plan, Need and Importance of Business Plan, Feasibility Study for New business, Valuation of a New Company

 

Unit III: 
Forms of Business Ownership:

Sole Proprietorship, Partnership, Limited Liability partnership and Corporation form, Joint Stock, Co-operative Venture, Franchising Entrepreneurship, Creativity and Innovation: Meaning, Creativity Vs Innovation, Creativity and Innovation Process, Stimulating Creativity; Organizational actions that enhance/hinder creativity, Sources of Innovation in Business 

Unit IV: 
Role of Government in Entrepreneurial Development:

Need; Government Assistance, Incentives and Schemes for Infrastructural facilities Family Business and Entrepreneurship: Concept of Family business, Structure and Kinds of family firms, Management of family enterprises, Conflict and conflict resolution in family firms, Encouraging Change in the family business system

 

Unit V: 
Financing the Entrepreneurial Business:

Sources of finance – Short-term and Long term; Loan syndication, Consortium finance, Venture capital, Angel Investors Institutional Support to Entrepreneurs: SIDBI, IDBI, IFCI, FIWE. 

ESSENTIAL READINGS: 

SUGGESTED TEXT BOOKS

  1. Burns, P. (2001). Entrepreneurship and small business. New Jersey:Palgrave.
  2. Drucker, P. F. (2006). Innovation and entrepreneurship: Practice and principles. USA: Elsevier.
  3. Gersick, K. E., Davis, J. A., Hampton, M. M., &Lansberg, I. (1997). Generation to generation: Life cycles of the family business. Boston: Harvard Business School Press.
  4. Hisrich, R., & Peters, M. (2002). Entrepreneurship. New Delhi: Tata McGraw Hill.
  5. Holt, D. H. (2004). Entrepreneurship new venture creation. New Delhi: Prentice Hall of India.
  6. Kaplan, J. (2004). Patterns of entrepreneurship, Wiley.
  7. Prahalad, C. K. (2006). Fortune at the bottom of the pyramid, eradicating poverty through profits. Wharton school Publishing.

 

REFERENCES: 

           SUGGESTED REFERENCE BOOKS

  1. Scarborough &Zimmerer, Effective Small Business Management
  2. Stevenson, H. (Ed.). (2007). Perspective on entrepreneurship. Boston:Harvard Business Press.
  3. G.S.Sudha, Fundamentals of entrepreneurship, RBD, Jaipur.
  4. S.S. Khanka, Entrepreneurship Development, S.Chand Publications, New Delhi.
  5. Nafees A. Khan, Fundamentals of entrepreneurship, Anmol Publications, New Delhi.
  6. E. Gordon & K. Natarajan, Entrepreneurship Development, Himalaya Publications.
  7. Vasant Desai, Fundamentals of Entrepreneurship and Small Business Management, Himalaya Publications

 

       e-RESOURCES:

  1. https://epgp.inflibnet.ac.in/

  2. https://www.academia.edu/

  3. https://www.slideshare.net/

 

        JOURNALS:

  1. https://www.sciencegate.app/keyword/445436

 

Academic Year: 
2024-25
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